Research Axe:
- Science, Technology and Innovation
Academic Department:
Williams School of BusinessAll media inquiries pertaining to Bishop’s University must be addressed directly to the Communications Office to ensure access to timely and verified information.
Contact: Sonia Patenaude, Communications Manager; media@ubishops.ca
Dr. Robert Palmer
Full Professor
Education: PhD in Marketing, Michigan State University, Masters in Human Kinetics, University of Ottawa; BSc Human Kinetics, University of Ottawa
robert.palmer@ubishops.ca
Keywords: Marketing, strategic management, data analytics, consumer behavior, social media
Research Project(s):
Research focuses on relationship marketing, strategic change, consumer behavior, social media, and data analytics.