{"id":137498,"date":"2026-10-14T10:03:47","date_gmt":"2026-10-14T14:03:47","guid":{"rendered":"https:\/\/www.ubishops.ca\/bishops-university-launches-join-the-multiversity\/"},"modified":"2026-10-14T10:13:56","modified_gmt":"2026-10-14T14:13:56","slug":"bishops-devoile-bienvenue-a-la-multiversite","status":"publish","type":"post","link":"https:\/\/www.ubishops.ca\/fr\/bishops-devoile-bienvenue-a-la-multiversite\/","title":{"rendered":"L\u2019Universit\u00e9 Bishop\u2019s lance BIENVENUE \u00c0 LA MULTIVERSIT\u00c9"},"content":{"rendered":"<style>.wp-block-kadence-advancedheading.kt-adv-heading137498_d461ce-ec, .wp-block-kadence-advancedheading.kt-adv-heading137498_d461ce-ec[data-kb-block=\"kb-adv-heading137498_d461ce-ec\"]{font-size:var(--global-kb-font-size-md, 1.25rem);font-style:normal;}.wp-block-kadence-advancedheading.kt-adv-heading137498_d461ce-ec mark.kt-highlight, .wp-block-kadence-advancedheading.kt-adv-heading137498_d461ce-ec[data-kb-block=\"kb-adv-heading137498_d461ce-ec\"] mark.kt-highlight{font-style:normal;color:#f76a0c;-webkit-box-decoration-break:clone;box-decoration-break:clone;padding-top:0px;padding-right:0px;padding-bottom:0px;padding-left:0px;}.wp-block-kadence-advancedheading.kt-adv-heading137498_d461ce-ec img.kb-inline-image, .wp-block-kadence-advancedheading.kt-adv-heading137498_d461ce-ec[data-kb-block=\"kb-adv-heading137498_d461ce-ec\"] img.kb-inline-image{width:150px;vertical-align:baseline;}<\/style>\n<p class=\"kt-adv-heading137498_d461ce-ec wp-block-kadence-advancedheading\" data-kb-block=\"kb-adv-heading137498_d461ce-ec\">Alors que l\u2019intelligence artificielle et les pressions financi\u00e8res bousculent le milieu universitaire, Bishop\u2019s r\u00e9pond par une campagne de recrutement qui sort des discours convenus.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019Universit\u00e9 Bishop\u2019s d\u00e9voile <em>Bienvenue \u00e0 la Multiversit\u00e9<\/em>, en anglais <em>Join the Multiversity<\/em>, sa nouvelle campagne, en cours depuis le 28 septembre au Qu\u00e9bec et en Ontario. Elle pr\u00e9sente Bishop\u2019s comme une universit\u00e9 o\u00f9 l\u2019on \u00e9largit ses horizons gr\u00e2ce \u00e0 une \u00e9ducation multidisciplinaire, un campus multiculturel et une communaut\u00e9 qui multiplie les liens.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La campagne est l\u2019aboutissement d\u2019une d\u00e9marche amorc\u00e9e en mars\u202f2025 par une \u00e9tude aupr\u00e8s de jeunes, de parents et de sp\u00e9cialistes de l\u2019orientation du Qu\u00e9bec et de l\u2019Ontario. Un constat s\u2019est impos\u00e9 : les universit\u00e9s tiennent souvent le m\u00eame discours, et les forces de Bishop\u2019s s\u2019y perdaient. <em>\u00ab La d\u00e9marche nous a montr\u00e9 que la valeur de Bishop\u2019s tient \u00e0 la rencontre de ses forces. Cette clart\u00e9 change notre mani\u00e8re de recruter. Nos \u00e9quipes ont d\u00e9sormais une seule id\u00e9e \u00e0 transmettre, la m\u00eame \u00e0 travers le Canada et \u00e0 l\u2019international, en fran\u00e7ais et en anglais \u00bb<\/em>, explique <strong>Annick Lambert, vice-principale associ\u00e9e, Recrutement, marketing et communications<\/strong>. &nbsp;\u00ab <em>Compte tenu des pressions financi\u00e8res auxquelles l\u2019Universit\u00e9 a d\u00fb faire face,&nbsp;\u00bb<\/em> elle ajoute, <em>\u00ab&nbsp;nous sommes particuli\u00e8rement reconnaissants envers la Fondation de l\u2019Universit\u00e9 Bishop\u2019s d\u2019avoir rendu cette campagne possible.<\/em> \u00bb&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><em>Bienvenue \u00e0 la Multiversit\u00e9<\/em> de Bishop\u2019s arrive au moment o\u00f9 les universit\u00e9s qu\u00e9b\u00e9coises sortent d\u2019une ann\u00e9e de compressions et o\u00f9 les jeunes s\u2019interrogent sur ce qu\u2019un dipl\u00f4me leur apporte. Selon un sondage L\u00e9ger publi\u00e9 par La Presse en novembre 2025, 40\u202f% des 18-24\u202fans jugent peu ou pas n\u00e9cessaire de poursuivre des \u00e9tudes apr\u00e8s le secondaire pour obtenir un emploi bien r\u00e9mun\u00e9r\u00e9. <em>\u00ab<\/em><em>\u202f<\/em><em>Quand l\u2019information est accessible en quelques secondes, la valeur d\u2019une formation tient \u00e0 des capacit\u00e9s qui se d\u00e9veloppent entre personnes : relier des savoirs, comprendre des gens qui pensent autrement, s\u2019appuyer sur une communaut\u00e9. C\u2019est ce que Bishop\u2019s offre \u00bb,<\/em> affirme <strong>S\u00e9bastien Lebel-Grenier, principal et vice-chancelier de l\u2019Universit\u00e9 Bishop\u2019s<\/strong>.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Le d\u00e9ploiement de la campagne, qui met de l\u2019avant la communaut\u00e9 \u00e9tudiante actuelle, couvre l\u2019affichage ext\u00e9rieur et les c\u00e9geps, les m\u00e9dias sociaux, YouTube et Spotify, ainsi que des collaborations avec des cr\u00e9ateurs de contenu. La campagne se conclut par les <a href=\"https:\/\/www.ubishops.ca\/fr\/campus-tours-events\/journees-portes-ouvertes-bishops\/\">portes ouvertes de Bishop\u2019s<\/a>, le 8\u202fnovembre 2026. Consultez <a href=\"https:\/\/www.ubishops.ca\/wp-content\/uploads\/Bishops-University-Media-Campaign-Join-the-Multiversity.pdf\">les visuels et vid\u00e9os de la campagne <strong><em>Bienvenue \u00e0 la Multiversit\u00e9<\/em><\/strong><\/a>.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Cr\u00e9dits \u2013<\/strong> Universit\u00e9 Bishop\u2019s : Annick Lambert, vice-principale associ\u00e9e, Recrutement, marketing et communications \u00b7 Julie Ferland, sp\u00e9cialiste des communications \u00b7 Benjamin Tabah, coordonnateur de la strat\u00e9gie num\u00e9rique. Strat\u00e9gie de marque et de campagne : Fanny Chabot, <a href=\"https:\/\/www.strategies.studio\/\" rel=\"noopener\">Strat\u00e9gies Studio<\/a>. Direction de cr\u00e9ation et conception-r\u00e9daction anglaise : Helen Savage. Direction artistique : Vedran Vaskovi\u0107. Conception-r\u00e9daction fran\u00e7aise : Kristina G. Landry et Mari\u00e8ve Blanchette-Guertin. Agence m\u00e9dia : <a href=\"https:\/\/www.junglemedia.ca\/fr\" rel=\"noopener\">Jungle M\u00e9dia<\/a>. Production vid\u00e9o : Damien Chu, \u00e9tudiant de 4<sup>e<\/sup> ann\u00e9e (Beaux-Arts). Recherche de march\u00e9 : <a href=\"https:\/\/www.callosum.ca\/?lang=fr\" rel=\"noopener\">Callosum<\/a>.\u00a0<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><strong><a href=\"https:\/\/www.ubishops.ca\/fr\/a-propos-de-bu-2\/\">\u00c0 propos de l\u2019Universit\u00e9 Bishop\u2019s<\/a><\/strong><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Contact m\u00e9dia :<\/strong><br>Sonia Patenaude, Gestionnaire des communications<br>Universit\u00e9 Bishop\u2019s<br>819 822-9600, poste 2617<br><a href=\"mailto:media@ubishops.ca\">media@ubishops.ca<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Alors que l\u2019intelligence artificielle et les pressions financi\u00e8res bousculent le milieu universitaire, Bishop\u2019s r\u00e9pond par une campagne de recrutement qui sort des discours convenus. L\u2019Universit\u00e9&#8230;<\/p>\n","protected":false},"author":49,"featured_media":137500,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":"","_links_to":"","_links_to_target":""},"categories":[96],"tags":[3813,3814],"class_list":["post-137498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news-fr","tag-en-vedette","tag-featured-fr"],"acf":[],"taxonomy_info":{"category":[{"value":96,"label":"Actualit\u00e9s"}],"post_tag":[{"value":3813,"label":"En Vedette"},{"value":3814,"label":"Featured"}]},"featured_image_src_large":["https:\/\/www.ubishops.ca\/wp-content\/uploads\/Bishops-University-campagne-mediatique-bienvenue-a-la-multiversite.webp",870,580,false],"author_info":{"display_name":"Julie Fradette","author_link":"https:\/\/www.ubishops.ca\/fr\/author\/jfradett\/"},"comment_info":0,"category_info":[{"term_id":96,"name":"Actualit\u00e9s","slug":"news-fr","term_group":0,"term_taxonomy_id":96,"taxonomy":"category","description":"","parent":0,"count":114,"filter":"raw","cat_ID":96,"category_count":114,"category_description":"","cat_name":"Actualit\u00e9s","category_nicename":"news-fr","category_parent":0}],"tag_info":[{"term_id":3813,"name":"En Vedette","slug":"en-vedette","term_group":0,"term_taxonomy_id":3813,"taxonomy":"post_tag","description":"","parent":0,"count":18,"filter":"raw"},{"term_id":3814,"name":"Featured","slug":"featured-fr","term_group":0,"term_taxonomy_id":3814,"taxonomy":"post_tag","description":"","parent":0,"count":24,"filter":"raw"}],"publishpress_future_action":{"enabled":false,"date":"2026-10-21 20:38:16","action":"change-status","newStatus":"draft","terms":[],"taxonomy":"category","extraData":[]},"publishpress_future_workflow_manual_trigger":{"enabledWorkflows":[]},"_links":{"self":[{"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/posts\/137498","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/users\/49"}],"replies":[{"embeddable":true,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/comments?post=137498"}],"version-history":[{"count":1,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/posts\/137498\/revisions"}],"predecessor-version":[{"id":137502,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/posts\/137498\/revisions\/137502"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/media\/137500"}],"wp:attachment":[{"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/media?parent=137498"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/categories?post=137498"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.ubishops.ca\/fr\/wp-json\/wp\/v2\/tags?post=137498"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}